All posts by Financial Independence Hub

From Personal Savings to Business Success: Mitigating Financial Risk in Self-Funded Startups

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Image by Pixels

By Beau Peters

Special to Financial Independence Hub

Unfortunately, it’s rare for a startup to be successful long-term, let alone make it out of its first year alive. You’ve probably come across a lot of research that supports these claims. However, the information isn’t to scare you.

Instead, it’s to give you a realistic picture of how much it actually takes to be successful. If you don’t want your startup to be a part of the above research, you must first understand what contributes to a startup’s failure.

For many, it’s the financial challenges. Many startups don’t get enough money to cover what they need to start their businesses, they don’t manage the money well once they get it, or both. And when a startup is self-funded, it adds another layer of financial complexity that can lead to a failing operation.

Let’s discuss how you can reduce financial risk in your self-funded startup and make it past your first year in business and beyond.

Understand what it will Take to Fund your Business

Unless you’re someone with unlimited financial resources, how much money you can put into your startup is limited. You only have a certain amount to get your startup off the ground and maintain it until you turn a profit.

So, understanding what it will take to fund and run your business is critical. First, figure out what it will cost to launch and maintain your startup. Cover the following:

  • What are your product development costs?
  • Will you be renting an office space? If so, what are the associated expenses?
  • What are the cost of tech tools and software?
  • Will you have labor costs?
  • What will a marketing campaign for your launch and business cost?
  • What will your monthly expenses be?
  • What are your tax obligations?

Write down any other expenses unique to your startup that you’ll need to account for. Once you determine what the financial impact will be, you can create a realistic budget.

Create a Realistic Budget

To mitigate financial risk in your self-funded start up, you need to cling to your budget. Sticking with your budget ensures that you’re running your business within your means, can save some, and also afford your personal expenses.

Take the monthly business expenses you listed above and insert them into your budget. After that, input how much you’re bringing in each month. The hope is that your business pays for itself in the future. But factor in the personal money you put in to ensure your business stays afloat for now.

You’ll also want to detail how much money you’re allocating to business savings, an emergency fund, your tax account, and what you’re paying yourself.

Subtract your costs from your income and see what you have left over. If you’re in the negative, your next move is to find ways to cut costs. If you’re in the positive, consider investing the remaining amount or reinvesting it into your startup to keep growing. Continue Reading…

Timeless Financial Tip #7: 6 Steps to Retiring as Planned

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Canva Custom Creation: Lowrie Financial

By Steve Lowrie, CFA 

Special to Financial Independence Hub

Retirement isn’t the only reason to set aside current income for future spending. But since it’s usually the elephant in the financial planning room, it’s worth a Timeless Tip of its own.

The following are 6 ways to leverage lifelong financial planning, so you can retire on your own terms and on your own timeline.

  1. 1. Don’t Delay Retirement Planning, Start Today

I know, it’s easy to assume retirement planning is for when you get older. How old? Well, older than you are today (you tell yourself).

It’s also true that a detailed retirement plan is unlikely to come into focus until you’re at least mid- if not late-career. It’s hard to take clear steps toward hazy targets.

But none of this means it’s wise to be too Rip-Van-Winkle-like about your retirement planning. Even if it’s decades away — and especially if it’s not — a few sensible financial planning steps should help you avoid having to take any huge leaps 20 years down the road.

  1. Do Some Financial Forensics

To get started, try doing some Family Spending Forensics. Don’t worry, no forceps will be required to get a grip on what you’ve got and where it’s going. No judgment! Just take a few hours every year or so to ask yourself:

  • How much am I currently spending, in what categories?
  • How much am I saving for upcoming expenses?
  • How much am I investing for the future?
  1. Have a Personalized Financial Plan

Once you have a sense of where you’re at, create a financial plan that outlines where you’d like to go, including in retirement. Your plan should describe what your goals are, when you would like to achieve them, their approximate cost, and where the money will come from. Revisit your plan annually to freshen it, as needed. Having a plan in place will help you:

  • Spot any spending or saving leaks early on. It’s easier to heal a hole when it’s still small.
  • Make the most of new income. If you receive a raise, pay off your mortgage, receive an inheritance, or otherwise come across “new” money, your financial plan will inform you how to use the assets for maximum benefit, instead of randomly spending them on “whatever.”
  • Make good lifetime choices. Few families have more money than they know what to do with. Instead, most of us must bridge gaps between our assets and our aspirations. So, think about:
    • How will you bridge your gaps?
    • Will you work longer or pursue a higher-paying job?
    • Should you spend less, now or in the future?
    • Will you choose to invest more aggressively?

A financial plan helps you make good choices among spending/saving tradeoffs: during your working years and into retirement.

  1. Invest Toward and In Retirement

For most of us, our financial success comes from income earned during our career years. But it’s usually essential to also have invested a significant portion of that income into an inflation-beating, globally diversified investment portfolio we can tap in retirement. A financial needs analysis quantifies what your investment portfolio might look like to sustain a satisfying lifestyle in retirement: Continue Reading…

Valuation: Good for Long but not for Short

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Graphic courtesy Outcome/QuoteInspector.com.

By Noah Solomon

Special to Financial Independence Hub

As I have written in the past, valuations are of no use for determining broad market returns over the short term.

To be clear, I am NOT implying that valuation doesn’t matter. Historical experience demonstrates that it has been an extremely powerful predictor of average returns over the long term. Without fail, whenever valuations have stood well below average levels, strong returns ensued over the next 7-10 years. Conversely, highly elevated valuations have preceded anemic or negative returns.

For investors interested in shorter-term market movements, sentiment indicators may harbor greater potential than their macroeconomic or valuation-based counterparts. In this month’s missive, I explore some of the more commonly cited indicators that purportedly possess short-term predictive capabilities to ascertain:

(1) Whether the historical record confirms the presence of any predictive power, and
(2) What these variables are signaling for markets in the near term.

The VIX Index: Embrace the Fear

The VIX Index represents the market’s expectations of the S&P 500 Index’s volatility over the next 30 days. Its level is derived from the prices of S&P 500 options with near-term expiration dates. Dubbed the “fear index,” the VIX is often used to gauge market sentiment, and in particular the degree of fear among market participants.

Historically, the VIX has served as a good, if imperfect indicator of market turning points:

  • Although it failed to provide a clear “get out of dodge” signal before the peak of the tech bubble in early 2000, the VIX’s historically stratospheric level in late 2002 indicated a level of extreme fear that signaled that better times were at hand.
  • In early 2007, the VIX stood at very depressed levels, indicating the high degree of complacency that contributed to the global financial crisis of 2008. Unfortunately, it was far too early in signaling the recovery. In October 2008, extremely elevated VIX levels were signaling the type of abundance of fear that often precedes rebounds, yet stocks still had plenty of downside before ultimately bottoming in March of 2009.
  • More recently, the VIX failed to provide a warning signal of the market turmoil of 2022. However, its extremely elevated stance in late October of 2022 signaled that a rebound was imminent.

VIX Index Levels and S&P 500 Index Returns: 1997 – Present

Putting specific bear markets and recoveries aside, the above table demonstrates that elevated VIX/fear levels have on average preceded higher returns, and depressed VIX/lower fear levels have foreshadowed lower returns. The historical record lends credence to Buffett’s sage advice that it is wise for investors to be “fearful when others are greedy, and greedy when others are fearful.”

Put Call Ratio: Beware Cheap Insurance

Like the VIX Index, the put-call ratio (PCR) is widely used to gauge the overall mood of the market. Put options provide the right to sell stocks at a predetermined price and are often purchased as insurance to protect portfolios from market declines. Call options offer the right to buy stocks at a predetermined price and are frequently bought to capture upside participation when stock prices rise.

The PCR increases when the market participants’ desire for downside protection rises relative to their desire for upside participation. Alternately stated, a rise in the PCR is indicative of a rise in bearish sentiment. Conversely, the PCR falls when people become more focused on reaping gains than on avoiding losses, which is indicative of a rise in bullish sentiment.

Since 1997, the PCR has been a contrarian indicator, whereby elevated levels (high fear/low greed) have on average signaled higher returns and lower PCRs (low fear/high greed) have heralded subdued or negative results. Continue Reading…

Canada’s Best Energy Dividend Stocks 2023

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By Dale Roberts,

Million Dollar Journey

Special to Financial Independence Hub 

Canada’s energy stocks have been a key part of my investing strategy for some time now.

In August of 2020 I asked if Canada’s energy dividends were in trouble?

Of course that was before energy prices and energy stocks were dominating the headlines. At the time Canadian oil prices were about $30 a barrel and energy dividends were under a lot of pressure due to collapsed earnings.

That price has more than tripled, was above $115 U.S. and now sits near $70 U.S. in 2023. Those generous oil prices have fuelled incredible earnings and dividend growth. There is no sector over the last few years with greater free cash flow.

The oil and gas sector was also the only sector in Canada to provide positive total returns in 2022. This came as no surprise, as energy is the only sector known to provide reliable inflation protection.

That said, the price of oil has been coming down thanks to the rising rate environment that is designed to cool economic activity and by extension bring down troubling inflation. We have global recession fears and the Chinese lack of demand has also weighed on oil prices.

The following chart reflects the price of Canadian oil priced in U.S. dollars. In Canadian dollars the price is in the $57 range.

cci graph
Source: Oilsandsmagazine.com

Here is a video that explains the spread (difference in prices) between Canadian oil and U.S. oil.

Higher oil prices are wonderful for top Canadian energy companies, mostly operating or active in the Canadian oil sands, but many of the producers also have global operations. They have already become free cash flow gushers. More investors, fund managers and retail investors are going along for the ride.

While the last year hasn’t exactly been spectacular (with the TSX Capped Index ETF XEG down 16%), I’m still up over 270% since I started writing about Canadian energy stocks in August of 2020.  That’s before we really dig into the juicy dividend raises and special dividends that poured into my brokerage account over the last few years.

energy stocks dividend graph
Source: YCharts.com

In October of 2020, on my blog, I had suggested that investors take a look at Canadian oil and gas stocks:

“The Canadian energy sector has been beaten up. Foreign investors have given up and so have many Canadian investors. Where there is incredible pessimism there can be incredible rewards. But there is certainly no guarantee that the pessimism for the Canadian energy patch is not deserved.
That said, it is also certainly possible that the pessimism has jumped the shark. There may be incredible value in the energy sector for Canadian investors.”

Canadian investors who went against the flow were rewarded handsomely, and it was not as big a risk as many would think. The macroeconomic and energy-specific story was quite simple. Continue Reading…

How Video Marketing can help achieve Financial Independence in the US/Canada

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Image Unsplash

By Andre Oentoro

Special to Financial Independence Hub

Financial independence is the state of supporting oneself and achieving financial goals without relying on others for income or financial assistance. In USA and Canada, managing finances gets more challenging since living costs are expensive.

Financial independence doesn’t only refer to individuals but also businesses. Some key aspects of financial freedom include debt management, financial stability, business ownership, risk management, and financial planning.

If you run a business, financial independence is necessary to ensure company growth, revenue, and long-lastingness. Video marketing is a good option to get financial independence in USA and Canada due to its unparalleled reach and effectiveness in engaging potential customers.

Here are some reasons video marketing is essential for achieving financial independence. Keep reading!

#1. Wider Audience Reach

The main reason YouTube and TikTok become major platforms today is that video is the king of content. We can’t deny that videos have become one of the most engaging forms of social media content today. 

They can deliver messages compellingly and reach a vast audience, allowing you to connect with potential customers, clients, or investors across the US and Canada. Nearly all social media platforms encourage users to create videos to grow their online presence.

#2. Boost Engagement and Conversion Rates

Videos offer a highly engaging and interactive medium to communicate your message. They combine visuals, audio, and storytelling elements, creating a more memorable and impactful experience for viewers. 

Engaging videos can captivate your target audience, generate interest, and encourage them to take desired actions, such as purchasing products or services. High-quality explainer videos, product demos, or customer reviews can effectively showcase the benefits of your product, resulting in higher conversion rates and revenue generation.

#3. Provide SEO advantages

Video content can positively impact your search engine optimization (SEO) efforts. Search engines increasingly prioritize video content in search results, allowing you to rank higher and attract more organic traffic to your website. 

Additionally, videos tend to increase engagement rates on your page, which is a good ranking factor for search engines. Optimize your videos by incorporating keyword-friendly titles, descriptions, tags, and hashtags. Also, add subtitles using video tools to make your videos available to anyone.

#4. Build Online Presence and Brand Awareness

Video marketing helps increase the visibility and brand awareness of your products, services, or personal brands. For example, you have a store of luxury shopping in Scottsdale, US. You can leverage video marketing to promote your luxury brands through online platforms. You can check your video marketing metrics and get valuable insights into your marketing efforts. Also, you can get some suggestions and recommendations to enhance and improve your content performance. Continue Reading…