Should financial planners worry about FIRE?

By Mark Seed, myownadvisor
Special to the Financial Independence Hub

A recent post in the Financial Post caught my eye, why some financial planners seem worried about the FIRE movement.

My reaction is, they need not worry too much about any FIRE movement. I believe some financial planners might have bigger issues to contend with. More on that in a bit.

Why is FIRE so hot?

As a refresher, FIRE stands for “Financial Independence Retire Early.”

Some FIRE investors strive to save as much of their income as possible during their working years, hoping to attain financial independence at a young age and maintain it through the rest of their life: aka retirement.

A common goal of many FIRE-seekers is to build enough capital and wealth whereby they can largely live off their portfolio value in perputuity or thereabouts. Some of them even leverage an outdated financial study to help them realize their goal: the 4% rule.

The 4% rule (a general guide for a sustained safe withdrawal rate (SWR)) used by many early retirees, was the result of using historical market performance data from 1926 to 1992 by U.S. financial planner Bill Bengen. In general terms, the “4% rule” says that you can withdraw “safely” 4% of your savings each year (and increase it every year by the rate of inflation) from the time you retire and have a very high probability you’ll never run out of money.

You can find the details of that study here.

4% rule

However, the first challenge of many related to this rule is that this study was published almost 30 years ago. A lot has changed since then, including real returns from bonds. There are also products on the market now that allow investors to diversify far beyond the mix of large-cap U.S. stocks and treasuries that the Bengen study was based on. In fact, the abundance of low-cost investing products should be what many financial planners should fear the most, a point I’ll come back to soon.

Certainly, in my personal finance and investing circles, I don’t know of many FIRE-seekers that live by any strict 4% rule. Thank goodness they don’t.

Even though the 4% rule remains a decent rule of thumb to start any early retirement discussion with, it’s a flawed concept for many of today’s early retirees aged 40 or less.

  1. The 4% rule was based on a 30-year retirement horizon. However, a FIRE investor’s retirement could last 50 years or even more. So, while spending in line with the 4% rule could give an early retiree a very good chance at not outliving their money, a 50-year “retirement” timeline could be disasterous if said early retiree was striving to live through a prolonged period of low stock market returns.
  2. This rule was used to demonstrate a safe withdrawal rate associated with only U.S. assets: a mix of U.S. stocks and treasuries to be more exact. There is little doubt that if an investor uses a broader, more globally diversified portfolio with U.S. and international assets leading the way, I suspect their chances of financial success would increase. In fact, Vanguard said they would.
  3. Finally, the 4% rule assumes a constant dollar-plus-inflation spending strategy: straight-line thinking that assumes your spending will follow a very linear path over many retirement decades. My hunch is: of course that won’t happen. Sure, maybe in the first retirement year you spend your desired 4% and at best, maybe next year you spend a bit more accounting for inflation. However, just like asset accumulation is dynamic so will your spending patterns be in retirement. This means you should strongly consider a Variable Percentage Withdrawal (VPW) approach that largely takes into account the flexibility to raise your spending “in good years” and decrease your spending in “bad years.”

Further Reading: Why you should follow a VPW drawdown strategy.

With any retirement drawdown plan, the ability to operate in a spending range will be very key to the longevity of your portfolio. I hope to follow some form of this approach myself in semi-retirement.

Which brings me back to our case study in the Financial Post.

Why financial planners shouldn’t be worried about FIRE

For Kristy Shen and Bryce Leung, a couple from Toronto who retired at 31, they gave up the dream of owning a million-dollar home in Toronto and decided to travel the world instead.

For Kristy and Bryce, their goal was always financial independence and not so much the retire early part. As Kristy explained on my site:

“The idea of retiring from our job and living off passive income seemed so weird and foreign to us, so at first we dismissed it as an idea that only tech entrepreneurs or trust fund babies could pull off.  Then we woke up and realized our savings had hit half a million bucks, and we were like “Hey, why not us?””

Why not indeed.

And so, by living off about $40,000 per year (you can see one of their income reports here), travelling and writing (likely earning some money from their blog and book), they’ve realized their goal of financial independence and then some. Six years past their “retirement date” their portfolio is now worth a cool $1.8 million thanks to a major market bull run in recent years.

However, there are some financial planners in that post that argue there is no magic in personal finance.

“People make money off putting out something that seems magical … like the latte factor. I’ll just skip a cup of coffee every day, and you get rich. But the math doesn’t work — unless you’re having 17 lattes a day.”

While true, citing longevity risk from these planners as yet another major risk for Kristy and Bryce to contend with is definitely reaching here. To argue that our millennial millionaire couple has to worry about spending $40,000 or so per year from a $1.8 million portfolio is a “problem” many Canadians would love to have.

The FIRE movement has been great for many reasons, and people have been doing it for decades before it became an internet thing. FIRE-seekers have:

  1. Have clear, appropriate goals – investment goals should be measureable and attainable. Success should not depend on outsize investment returns or impractical saving or spending requirements. I believe Kristy and Bryce mastered that by saving an incredible 60-70% of their income in some years to achieve financial independence.
  2. Stay balanced – a sound investment strategy starts with an asset allocation befitting the portfolio’s objective, with the investor’s long-term goals in mind. Kristy and Bryce built their portfolio using reasonable expectations for risk and returns; a portfolio that generates 3-3.5% in dividend income and fixed income, such that if markets were to tank (and they will from time to time), “we could completely live off the dividend/fixed income without touching the capital. That way we never have to sell at a loss.”

  3. Minimize costs – given costs are forever, the lower your costs, the greater your share of an investment’s return can be. This couple has realized what many others are starting to figure out as well: lower-cost investments have tended to outperform higher-cost alternatives. Those include fees paid to any financial advisor. You can’t control the markets, but you can control the bite of costs can take.
  4. Keep their investing discipline – investing can provoke strong emotions as evidenced by from some readers on this site from time to time! So, the ability to implement that clear, long-term investment strategy is critical to realizing any aforementioned investment goals.

I get where the planners in this Post article are trying to come from, but really, I don’t think financial planners should be overly concerned about any young investor on a FIRE journey because these four principles above are some great foundational investment building blocks worthy of any financial planning seminar offered today.

You can read about what does into a great financial plan here. 

While some planners may slam this couple for glorifying some early retirement dreams, I think we need to applaud this couple where some credit is due. They’ve lived well below their means, they’ve saved a bundle, and they are now enjoying some of the success and flexibility they’ve built. Sure, some folks in the early retirement community may “oversimplify complex financial considerations” let alone sell a financial independence dream. While I wouldn’t personally copy what this couple has done, I do believe some of their disciplined habits are worth reflection.

This 30-something couple may no longer work full-time but they do continue to work for a living via the blog and book.

Let’s face it: what 30-something retires and never works again?

Financial planners shouldn't be worried about FIRE - Haters gonna hate

This couple has become rather successful at Financial Independence and Retire to Entrepreneuership – a better definition of FIRE anyhow.

With the ubiquity of financial information now available via blogs, books, podcasts and more from a younger generation of entrepreneurs, some financial planners should probably worry about other things – like younger DIY investors who wouldn’t use financial planners to invest at all – rather than dwell on the success of two young investors turned entrepreneurs.

Additional Reading:

This investor retired at 32! Find out how here.

There are more early retirement and other case studies on this page here.

3 million Canadians are planning to ditch their financial advisor.


“A third of (33.7%) millennials plan to stop working with their financial advisor or are seriously considering it in 2021, versus just 11% of boomers who say the same.”

“The most cited reasons for dropping a financial advisor were ‘saving money on fees’ (54%) and ‘having more control over my money’ (42%), followed by one quarter of Canadians (25%) saying they ‘feel knowledgeable about how to meet their own investment goals’ and ‘not wanting to ask someone to make investment decisions’.”

“Our research shows this global DIY investing boom is absolutely driven by Canada’s youth looking for a new way to invest and manage their money – and for about half of Canadians under the age of 40, the driving forces are to save money on fees and to have more control over their money.”)

Should you become a DIY investor? I think you should strongly consider it!


Mark Seed is a passionate DIY investor who lives in Ottawa.  He invests in Canadian and U.S. dividend paying stocks and low-cost Exchange Traded Funds on his quest to own a $1 million portfolio for an early retirement. You can follow Mark’s insights and perspectives on investing, and much more, by visiting My Own Advisor. This blog appeared on his site on December 7, 2021 and is republished on the Hub with his permission.


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